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Did you ever wonder what the term SEO stands for? It stands for “search engine optimization” and that is what it is all about. The point of SEO is to make your website or blog optimized for search sites like Google and Yahoo. This can help to get you a higher ranking and therefore more hits, after all how often do you go past the first page on Google search results? Here are some hand SEO tips to help improve your site.

The first tip to good optimization is keyword density, though many people argue over this one. The argument comes from the fact that a few years ago someone got the bright idea to litter a website with the same keyword over and over again to the point that the article or site barely made sense. These sites ranked higher because they seem to have more information about that particular keyword or phrase than any other site. Search engines like Google have gotten very savvy to this however, and now this is known as keyword spam. It is good to use a keyword that is relative to your page maybe every 100-300 words, but only if it is logical and fits naturally.

When you do decide to responsibly use keywords you want to use phrases and avoid single words. Single words tend to be poor identifiers because it is harder to narrow down exactly what a person is searching for based on one word. Look for phrases that you know are popular searches for your topic. There are sites on the web that can provide you with popular search phrases.

While on the subject of search phrases, it is a good idea to bold your phrases when possible. The best way to do this is by including them in titles and subtitles that appear natural when bold. This little addition can help to draw attention to your site.

Social networks are becoming one of the most popular ways of promoting content. Getting a widget that allows visitors to quickly and easily add your site to their profile helps to promote you to a whole new market. This is an SEO tip that you can not afford to miss.

Another tip is a submission tip. Though the easiest way to get indexed is by being linked from another reputable already indexed site, you can submit the site to search engines. This involves an application and may take a week or two. However, do not fall for sites that offer to send your site out to hundreds of places at once. This often makes you appear to be a robot and can get your site rejected before you even had a chance. Do it the right way.

Another great SEO tip is to make up your own newsletter. This is becoming extremely popular and is very effective. It not only ensures repeat visitors but it also helps to make your site appear more professional and more reputable. It is a great way to get more advertising and it is an awesome way to keep your website in the minds of visitors.

As you can see, optimization is about a lot more than just linking and littering with certain words. There are hundreds of ways to improve your ranking and these are just a few. Keep your site maintained, follow the tips above, and keep up with trends (since SEO changes frequently) and you should do well on the world wide web.

If you would like to rank higher on search engines you need to know more about SEO. There are a few things that you will need to consider about internet marketing too.